Since 2012, Fortune Cans have been a symbol of the New Year’s joy. This year, we’re bringing you the first “good fortune” of 2025, featuring handmade lucky charms crafted by artisans from across Japan.
Limited Edition
Each set includes a handmade lucky charm, cherished in regions across Japan, along with a £20 MUJI gift card redeemable in stores.
Terms & Conditions apply.
Terms & Conditions:
This gift card can only be used at MUJI UK stores (excluding all MUJI concessions).
This gift card cannot be exchanged for cash or refunded and no change will be given.
This gift card is valid for 2 years from date of purchase.
This gift card cannot be used for purchasing Fortune Can.
This gift card cannot be used online.
What is Fortune Can?
Fortune Can or ‘Fukukan’ is a traditional Japanese offering that celebrates the new year. Inside is a handmade lucky charm crafted by a local maker from various Japanese regions.
• Shiwa County, Iwate• Sendai City, Miyagi• Koriyama City, Fukushima• Yama County, Fukushima• Koshigaya City, Saitama• Nanto City, Toyama• Seto City, Aichi• Yokkaichi City, Mie• Kyoto City, Kyoto• Setouchi City, Okayama
Coshell Self-righting doll Fortune cat Origin: Shiwa County, Iwate, Japan
The unique look is hand-painted one by one, and there are no two individuals look the same. There might be one that does not come back to an upright position, but please go easy on it and gently apply your hand to help it right itself.
Sendai papier mache Snake Origin: Sendai City, Miyagi, Japan
Every year in Sendai, cute bobbing-head dolls of Chinese zodiac signs are made with the gentle texture of Japanese paper. The 12 signs of the Chinese zodiac were used as a unit of time in ancient China, making it easier for everyone, regardless of literacy, to understand the passage of time.
Miharu papier mache Snake Mini Origin: Koriyama City, Fukushima, Japan
A papier mache snake with a simple, adorable look from a producer of zodiac folk dolls and one of the workshops in a village where Miharu folk toys have been produced since Edo period. Since a long ago, white snake has been said to be a divine messenger and is believed to bring prosperity.
Fortune snake Origin: Yama County, Fukushima, Japan
Snake is believed to be a symbol of vitality that protects against misfortune and a messenger of fortune that brings financial luck as an incarnation of Benzaiten (God of financial fortune). This good luck zodiac doll is coloured with red, a colour symbolising vitality, and gold, a colour believed to attract money.
Mini Chinese zodiac Snake Origin: Koshigaya City, Saitama, Japan
Along the Nikko Kaido road, paulownia trees have been growing well since long time ago, making kiriko powder (powder derived from paulownia tree) readily available. Using this powder and paste made from raw wheat gluten, colourful, also durable and lightweight figurines are created.
Gokayama paper clay Shiso-doll Snake Origin: Nanto City, Toyama, Japan
This adorable good-luck charm is made by moulding recycled washi paper clay into shapes, then drying and covering it with washi paper. It is then hand-painted with delicate designs.
Toy workshop Fortune snake Origin: Seto City, Aichi, Japan
By the use of various techniques and white porcelain clay quarried in Seto region, the craftsmen have been dedicated themselves to create new toys that can fill our everyday life with happiness while keeping the tradition.
Unglazed Nagomi clay bell Snake Origin: Yokkaichi City, Mie, Japan
Unglazed nagomi dolls are clay bells produced using traditional techniques. Snake has been believed to be a lucky animal as a symbol of change and growth from long ago because it sheds its skin and becomes a new self.
Kyo clay bell Tsu-tsu Origin: Kyoto City, Kyoto, Japan
Snake has long been worshipped as a symbol of reincarnation, revival, and life as it sheds its skin. These parent and child snakes that have just overcome the trouble (come out of the darkness of a tunnel) will get rid of stagnation. The Kyoto dialect “tsu tsu” originally means “good ventilation.”
Oku papier mache Snake Origin: Setouchi City, Okayama, Japan
In Setouchi City, there is a tradition to give baby boys papier mache tiger dolls wishing for their healthy growth. Dolls are shaped with the blowing technique, sun-dried after taken out of the mould, and then carefully painted one by one.
Available only in selected stores
MUJI Oxford Street
MUJI Tottenham Court Road
MUJI Covent Garden
MUJI Francs Bourgeois
MUJI Forum Des Halles
MUJI Lyon Part Dieu
MUJI Milano Corso Buenos Aires
MUJI Porta Nuova Garibaldi
MUJI Via Torino Duomo
MUJI Berlin Ku'damm
MUJI Berlin Hackescher Markt
MUJI Duesseldorf
MUJI Munich
MUJI Frankfurt
