Autumn in Japan: A Season of Quiet Beauty
Like a peaceful transition between the flamboyance of summer and the glory of winter, Japanese autumn is a season of change.
Across the archipelago, it announces itself with a more golden light, crisper air and shorter days. A certain calm settles in, inviting us to appreciate the subtle charms of everyday life – perfectly in tune with the MUJI state of mind. From simplicity and mindfulness to gentleness, discover the benefits of the autumn season in Japan.
Momijigari 紅葉狩り and the beauty of autumn leaves
Just like the cherry blossoms in spring, the changing colours in the forest are a source of fascination. A symbol of autumn, the reddening of maple and ginkgo trees inspires contemplation: this is the tradition of Momijigari, Momiji “meaning autumn” leaves and Gari meaning “hunting”. Both an outdoor experience and a source of inner reflection, this popular tradition invites us to get closer to nature while contemplating the transience of things. To admire the autumn leaves in Japan, the most iconic places are Kyoto's temples (including Kiyomizudera), Nikko’s mountains, Shinjuku Gyoen Park in Tokyo and Hokkaido’s landscapes.
The concept of ‘warmth’ in Japan
While autumn invites us to admire nature outside, it is also a time to retreat indoors. As temperatures drop and night falls earlier, we increasingly crave moments of warmth and quiet evenings. Beyond a comforting temperature, Japanese warmth also evokes a feeling of comfort, connection with others and quiet moments.
MUJI clothing and essentials contribute to this intimate and delicate balance with warm materials, soft textures and loose fits. The home becomes a functional, pleasant and welcoming refuge thanks to MUJI homeware, conducive to gatherings with family or friends.
Warmth in clothing and throughout the home
To create this subtle feeling and to experience Japanese Atatakai, or gentle warmth at ideal temperatures, MUJI clothing is made from natural materials such as cotton, wool, flannel and corduroy. Like a tree still covered in leaves, several layers can be added or removed depending on the desired feeling. Functional, elegant and discreet, the wardrobe reflects Japanese minimalism. In the home, too, MUJI furniture and bedding create a cosy and welcoming décor with throws, candles, jersey sheets, mochi cushions and Hakuji tableware.
Comforting autumn flavours
Japanese autumn food also brings different smells, flavours and colours to the kitchen. Roasted chestnuts, sweet potatoes, persimmons and mushrooms fill the air with their aroma during this season. Whether roasted, stewed or raw, they require slow and mindful preparation to maximise their benefits. The same goes for the drinks that flourish in October and November. While the tea ceremony traditionally invites to slow down, reconnect with oneself and appreciate the present moment, this Japanese philosophy, aligning with MUJI’s ethos, applies just as well to a spicy latte or hot chocolate. Because mindful living enriches every moment - and every taste.
A time for reflection
From observing leaves outdoors to cosy breaks in a snug living room, autumn embodies a quieter season, conducive to simplicity and appreciation of life's little gifts. This transitional season reminds us to seek balance and live more mindfully, like a harmonious gathering of strength before facing winter. As September draws to a close, discover MUJI's autumn essentials to bring comfort, warmth and quiet beauty to your home and your everyday life.